ABOUT US

OUR VISION
Build organisational climates where leaders and people thrive and excel.
OUR MISSION
Equip our clients with the skills and tools to lead their people in the new normal of today, to successfully implement their goals, navigate change, and deliver sustainable performance improvements.
OUR VALUES





OUR TEAM

Mahmood Al Farsi
CEO
An HR professional with 20+ years of experience in logistics and HR management, specialising in public relations, HR law, and performance optimisation. Holds a Business Administration degree, and has worked across both public and private sectors.

Iain Watford
MD & Chief Coach
An executive coach with over 30 years' experience in operational excellence, engineering, team and people development. Former Royal Air Force officer, coached 1,000+ people across multiple sectors, with 11 years developing leaders in the GCC.
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